Location: YouTube HQ in San Bruno, CA
Date: 2015-2018
Role: Producer, Director, Live Event Programmer, Creative Strategist
Achieved promotion within my first year.
Lead Producer, Content Strategist for YouTube Design (see video to left)
Feel free to scrub around in the video to see documentation of the project.
The UX Department wanted do something that would showcase the amazing work of their design and product efforts, and gave me the broad goal of generating interest in what we do so that we might attract and retain top creative talent. I pitched a vision of hospitality that should be like welcoming visitors into our home. It should be considered and sharp to reflect the precise talents of our design team, as well feel playful to represent our spirit of creativity and the vast gamut of content that users have come to know and love on the platform.
After creating timelines, budgets, and strategy, leadership green lit the project. I led an internal team comprised of a copywriter, graphic designer, UX engineer, motion designer, and brought in external vendor teams when needed. We worked together to create a combination of case studies, long form product development write ups, original web series, and a section featuring the specific jobs people might apply for on our team.
As part of this effort, I personally developed, produced, and directed four original web series (Product stories, Editorials, Pedal & Paint, The Block).
Feel free to scrub around in the video to see documentation of the project.
The UX Department wanted do something that would showcase the amazing work of their design and product efforts, and gave me the broad goal of generating interest in what we do so that we might attract and retain top creative talent. I pitched a vision of hospitality that should be like welcoming visitors into our home. It should be considered and sharp to reflect the precise talents of our design team, as well feel playful to represent our spirit of creativity and the vast gamut of content that users have come to know and love on the platform.
After creating timelines, budgets, and strategy, leadership green lit the project. I led an internal team comprised of a copywriter, graphic designer, UX engineer, motion designer, and brought in external vendor teams when needed. We worked together to create a combination of case studies, long form product development write ups, original web series, and a section featuring the specific jobs people might apply for on our team.
As part of this effort, I personally developed, produced, and directed four original web series (Product stories, Editorials, Pedal & Paint, The Block).
Live Event Programmer & Producer, YouTube Design Talks (below)
Directed a recurring guest speaker series on design and creativity, from programming and marketing to workshops and video delivery.
MORE INFO SOON ON GUESTS, VIDEO RECAP, PROMO MATERIALS, and DOCUMENTATION PHOTOS
Directed a recurring guest speaker series on design and creativity, from programming and marketing to workshops and video delivery.
MORE INFO SOON ON GUESTS, VIDEO RECAP, PROMO MATERIALS, and DOCUMENTATION PHOTOS
Capital Project Management, UX Film Studio (below)
Managed all vendors (construction, lighting, sound, cameras, etc.) from needs assessment through competitive bidding process to transform an unsuitable space into a professional production facility.
MORE INFO SOON
Managed all vendors (construction, lighting, sound, cameras, etc.) from needs assessment through competitive bidding process to transform an unsuitable space into a professional production facility.
MORE INFO SOON
Cross Departmental Video Expert (below)
Delivered over 50 internal videos as a one-man band. In-house consultant to UX, marketing, VR/AR, and executive comms teams.
Themed takeovers of over 40 screens and 3 large scale LED walls across three buildings at YouTube’s Corporate HQ, involving my own work and curated content.
MORE INFO SOON
Delivered over 50 internal videos as a one-man band. In-house consultant to UX, marketing, VR/AR, and executive comms teams.
Themed takeovers of over 40 screens and 3 large scale LED walls across three buildings at YouTube’s Corporate HQ, involving my own work and curated content.
MORE INFO SOON
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